Feedburner and Adsense Together at Last

The Adsense-meets-Feedburner era has officially begun. As mentioned here, the slow "Googlization" of Feedburner has gotten underway, and on Friday, the public got to see some Adsense ads in Feedburner feeds.

A couple months ago some publishers began displaying them, but now they are in full swing.

The beginning of Feedburner's Adsense era came just shortly after they closed down the FeedBurner Ad Network, a movie that Meghan Keane at Wired.com billed as "The beginning of the End for Feedbuner?"

A little harsh perhaps. With the popularity of Adsense added to the existing popularity of Feedburner, the move doesn't exactly sound the alarm of death in my ears.

Many are bound to be irritated by the move, but you're never going to make everybody happy.

I think Adsesne and Feedburner will get along with each other just fine.

According to previous comments on the Feedburner Weblog, publishers will be able to manage their feed ad units straight from the AdSense Setup tab, and track performance from the AdSense Report tab.

Sounds convenient to me.